Our Story

It snows a lot in Lillehammer. We also have ideas.

In Lillehammer, on a January day in 2017, the idea comes. The Paris Agreement has long since been adopted and everyone is talking about "the green shift". Kristin Skogen Lund is NHO director and says that there will be no green shift with red bottom lines. Value creation must be maintained. Welfare must be ensured. Idar Kreutzer, Director of FinansNorge, is a member of the Government's expert committee for "Green Competitiveness" and invites all of Norway's industries to create a roadmap that will ensure value creation and a greener operation towards 2050. Then Minister for Climate and Environment Ola Elvestuen acts as a doomsday prophet and directs the focus against what happens if we do NOT succeed in cutting CO2. The oil industry is in dire straits, and the big companies must lead by example. The SMEs, however, are not so motivated. They experience their contribution as invisible and meaningless. They don't know what to concretely do either. Idar Kreutzer wisely refreshes the debate: "Society has 98% small and medium-sized businesses. If we don't get them to contribute, we miss out on an enormous volume of CO2 reduction." The idea of how to get them to contribute was born there and then.

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Brilliant Researcher

A year earlier, I heard Per Espen Stoknes at a conference on Green Value Creation. He talked about genuine green growth and what it would take for us to succeed with the climate goals. In an extremely easy-to-understand, inspiring and entertaining way, he explained exactly what is needed to confirm that each and every company is part of society's solution, and no longer part of the problem: "On average, a 2% CO2 reduction each year, while value creation must increase by 3% each year". I almost jumped in my chair with enthusiasm at the genius that was presented on stage. I thought, this man, who calls himself a climate psychologist in addition to being a professor at BI, is brilliant!

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Everyday life

In my job as a business developer in Fossekall, we constantly receive recurring questions from the companies we have assignments for; Do we have to reduce CO2 even if we do not have a reporting obligation? How can we become part of the green shift? When am I "green enough"? My company is so small that it probably doesn't matter, etc. We have passed the time when reducing copy paper was a great climate measure. We need something concrete and adapted to the SMEs so that they can make their efforts visible and can benefit from it in their own green competitiveness. In January 2017, the idea came to turn Per Espens Stokne's theory into a practical instrument for business. His research shows the connection between sufficient CO2 reduction and increased value creation, which is absolutely necessary for society, ref Skogen Lund's statement.

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The project comes to life

The working title of the project was 5% solution (with reference to 2% reduction and 3% value creation) right up until the new climate report came in December 2018. The requirements for co2 cuts had to be tightened. The name was updated to the 6% solution based on 3% reduction + 3% increase in value. The innovation project went through an idea-foundation phase and then an idea-development phase with support from Oppland County Municipality (now Innlandet County Municipality).

 

No - we do NOT make CO2 calculators. What are we actually making? The communication challenge

NO, - it is not a co2 calculator we have made. Such (more or less) useful instruments abound. NO, - it is also not a reporting tool where you can tell afterwards, at the end of the year another year, that we did not achieve the objectives, almost achieved it, or geez - we did better than the objective. No, but what is it?
 
Midway through the development project, we struggled a bit with communication with the outside world, telling them that we are actually developing the only MANAGEMENT TOOL for CO2 reduction for companies so far, and that "managing" is something completely different from "reporting". In order to achieve society's goals for CO2 reduction, it must be managed along the way, not just reported afterwards. In addition to management options for the companies, the 6% solution makes visible the overall contribution of SMEs to CO2 reduction, which Idar Kreutzer called for so that the smaller companies see it as meaningful to contribute to a large overall volume.

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The Ugly Version. From excel sheet to digital solution and pilot party!

Overcomplicated excel sheets were first translated into a digital dummy. The digital dummy works, and we are testing it with a bunch of pilot companies. The dummy certainly looks completely crap, but works just like that! Great feedback such as "Easy to use! Fun to use! This was easy!” gives us new wingspan and food for thought.

At the same time, data-driven innovation is in the wind. A parliamentary report on the topic was presented in March 2021. We are further sharpening the management tool 6% solution to also become a strategic system that connects data from users with relevant social information. This is how YOUR data helps to create position and innovation, provide new business opportunities and competitive advantages.

Fossekall AS was founded in 1988 - and is moving strongly into the future

We have succeeded in developing a very useful instrument for business. We strengthen our position as an interesting consulting company for sustainable business development with in-demand know-how. We get confirmation from the companies that business wants it. Inland politicians support us and the solution. Per Espen Stoknes was super excited about the midway result. We manage to turn research theory into something usable, set in an innovation-driven, data-driven system that has the potential for the world to succeed in co2 reduction. The potential we have created is enormous. We are super proud.

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The co-operation with Devotta

By pure chance we stumble across DevOtta in Otta. The owners are none other than those who, via the University of Oslo, have led work developing the world's largest health platform for collecting, processing and analyzing data. The open source platform (DHIS2) has been expanded upon for more than 20 years and has become the main health data platform in over 90 lower- and middle-income countries. As one of the few technologies that has demonstrated sustainability and impact, it is designated a “global public good” by the Digital Public Goods Alliance, and has more recently been adapted for use outside of health in the education and environmental sectors. The platform recently made news in Norway by being the first and widest used software to manage the Covid-19 crisis. We presented our project with thoughts on whether this platform could also work for the 6% solution. It was "love at first sight"!

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Fossekall AS and Devotta AS are now working together as partners for the development of the 6% Global Solution in order to help companies reduce their CO2 emissions, create new business opportunities for those who participate - and at the same time we can help save the world from irreversible climate change.

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With the best wishes for a sustainable future.